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Why Buy From Women?

Women business owners can play a powerful role in driving innovation, increasing competitive advantage and accelerating business growth. Now is the time to capitalize on the contributions of more inclusive global value chains as a resource to move business and economies forward.

It's good business: 

  • Reduce operating costs and increase profit by drawing on a larger, more diverse and competitive vendor pool.
  • Drive competitive advantage and boost brand recognition as women consumers are now driving economic growth.
  • Drive innovation through a more inclusive vendor network that can meet unique market needs.
  • Win loyal customers with spending power, by sourcing from women locally.
  • Enhance your brand by creating more inclusive and sustainable value chains.

It's good for the world:

  • Women reinvest their income in education, healthcare and food, which strengthens communities and decreases poverty.
  • Narrowing the gender gap can accerlate per capita income by as much as 14% by 2020 and 20% by 2030.
  • More working women can help boost GDP by an estimated 9% in the U.S., 13% in the Eurozone and 16% in Japan.